FASTforward - The Blog

Discuss and debate how a new generation of search and search-driven applications are impacting the way we do business, compete, learn, build communities, socialize, and save, store, and search data.

The blog, like FASTforward '07, aims to drive and deepen conversation about how today’s companies can "Innovate, Accelerate and Dominate."

Please join us for what we hope will be a fun and engaging conversation that begins on the blog, is fully extended and realized at the conference, and, if we’re lucky, continues on past the conference.





Did You Vote in the Shorty Awards?
This is another “it had to happen but the apocalypse must be near” moment. I learned about the Shorty Awards that honors the best producers of short (140 characters or less, on Twitter) content in 2008. There are many categories  (e.g., sports, news, food, personal photography weird).  Mari Smith, who writes the Why Facebook blog, was [...]


How Much Longer Before It Dawns on “Everybody” ?
I’d like tp build on my FASTForward blogging colleague Bill Ives’ informative post titled "Deloitte Declares We Are in a Media Democracy", Deloitte of course being the major global consulting firm Deloitte Touche. . Deloitte Declares We Are in a “Media Democracy”Bill Ives Dean Takahashi at Venture Beat shared with us a summary of a recent Deloitte survey [...]


Deloitte Declares We Are in a “Media Democracy”
Dean Takahash at Venture Beat shared with us a summary of a recent Deloitte survey on the state of media. The report concludes that, “We’re living in a media democracy, where no single form of media dominates the attention of Americans. It’s also an age where everyone contributes to the media, not just traditional media [...]


The Emerging Math/Rules of Social Networks - Magic Numbers
If we are to use the power of the network effect to gain more leverage - I think it will be essential to understand the underlying math. For like all things in the natural world - such as say Gravity - there is a mathematical framework that underlies their operations. When Newton could describe how [...]


Twitter - the Leverage - where the ROI is found
Doing more with less will be a goal of us all in 2009. Twitter is going to help a lot of people to do more for less. But how can you do this? Especially if you and/or your organization is new to the game? How can you get the reach that you will need to “see” what [...]


Twitter and Newspapers - How we at Fast Forward Blog can help you use Twitter better
One thing is clear for sure now - Twitter is the best way to follow breaking news - whether it is a political campaign or convention, a natural disaster such as a fire or earthquake or a terror attack such as Mumbai. So if you are in the news business and don’t use Twitter well - [...]


Bears and Bulls Ride Social Media into 2009
 For my first post in 2009 I will share Peter Kim’s Social Media Predictions 2009. Now Peter did this two weeks ago and I am sure it has been commented on. I learned about it through Susan Scrupski who posted in on Knowledge Plaza. I will not repeat the details. However, I am struck by the [...]


War 2.0 - The IDF are using YouTube and Twitter
Increasingly war today is a matter of winning the “people’s war” Organizations such as Al Qaeda have become masters at using social media to both train people and also to tell their story. Often actions are in effect stage managed such as the Fallujah killing of Blackwater men that was filmed throughout and broadcast immediately. Until [...]


State of the Twittersphere - Hubspot Reports - Stowe Boyd Retorts
In 2008 Twitter came of age and has become a mainstream tool that is going to be very important in news, marketing and simply keeping friends attached. The Presidential Election, Mumbai and even fun things such as #snowmageddon have shown many the value. Hubspot have released a very useful set of stats for where the users [...]


FASTforward 09: The User Revolution Rages On
As this site is a companion blog to the FASTforward conference series, I want to take a moment to share our excitement with you about the upcoming FASTforward’09 global conference and how it could benefit you and your organization. As the User Revolution rages on, its impact is being felt not only by newly empowered users [...]


Thanks to the active participation of over 1,000 thought leaders and influencers, FASTforward '07 was an enormous success.

Check out the FASTforward '07 Highlights Video

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